A primer is just what it sounds like, a bas coat that primes the skin for what follows. A lot of people tend to neglect this step, but if you want an even, long-lasting makeup application it really is a must. I have lots of favorites, but generally I like skincare based primers that impart a blurred effect to the skin. Here are my must-haves at the moment…
I really can’t say enough about this primer. The “50” in the title references the over 50 skin-loving ingredients contained in the formula. The primer contains silk which imparts the most luxurious softness to the skin. The serum also contains anti-aging peptides, collagen, niacin, essential lipid-rich oils, vitamins, extracts and botanicals. The primer acts as an anti-aging serum, and should be applied OVER your moisturizer, in fact, I even apply it over my moisturizer in the evening. A friend who has been using the serum swears using it twice a day has aided in the healing of her post-acne scarring and redness. Just try it, you’ll die when you feel it on your skin!
Another IT Cosmetics staple, this primer is a must for dry-skinned ladies. It has an oil-like consistency and a divine scent. The primer is anti-aging and contains caviar extract, hydrolyzed collagen, hyaluronic acid, peptides, silk, vitamins A, C, & E, deep ocean water, organ, jojoba, and avocado oil. A little heavier than the No. 50 Serum Primer, this is my go-to in the winter. It does need a bit more time to absorb prior to foundation application.
This cult favorite is mineral-based and water resistant and has a delightful satin finish. This formula also helps to absorb excess oils, so those with oily or acne prone skin can use this for a bit of extra insurance. As a bonus, it’s not as drying as powders for oil absorption!
This SPF 40 primer comes in two shades, Roseé and Mimosa. The Roseé shade is perfect for sallow or dull skin types, or those who wanted to brighten yellow-toned skin. The Mimosa shade is the real standout, in my opinion, as it works to counteract redness, shadows, and unevenness in the skin. The formula is oil-free, so oily skin types rejoice!